Articles

Tag: eric stahl

  • Mobile is the Journey

    Mobile is the Journey

    You’ve undoubtedly heard and read the phrase "mobile-first mindset" countless times in recent years. Clearly, today’s always-on, always-connected customers have profoundly changed the marketing landscape, and every brand must leverage smartphones and tablets to better serve customers.

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  • The Digital Revolution is Following the Customer's Lead

    The Digital Revolution is Following the Customer's Lead

    In today’s world of instant communication and gratification, marketers are no longer solely responsible for the creation and distribution of campaigns. They are increasingly responsible for the entire customer experience.

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  • Let the Customer Drive Your Digital Strategy

    Let the Customer Drive Your Digital Strategy

    Customers will decide whether your company succeeds. It doesn’t matter whether you have one of the world’s most recognized logos or you’re a spunky new startup. Today’s customers expect brands to take them on a journey that caters to their every need.

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