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Tag: gilbane conference

  • Discussion Point: What's on Your 2016 Digital Radar?

    Discussion Point: What's on Your 2016 Digital Radar?

    BOSTON -- What's on the minds of attendees at the Gilbane Conference at the Fairmont Copley Hotel this week?  Content. What to do with it. Determining who's reading it. How to analyze it. How to make it relevant. What technologies to use to push it. When enough is enough.

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  • Has Personalization Hit a Dead End in CX? #Gilbane

    Has Personalization Hit a Dead End in CX? #Gilbane

    BOSTON -- Martha Elliott started to catch on through her bank's home page. Each time she logged on, the home page included images of African-Americans.  Elliott is African-American. "I didn't like it. I like diversity," the technologist told CMSWire today at the 700-registrant Gilbane Conference at the Boston Renaissance Marriott Hotel.

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  • Gilbane Boston 2012: Content Management Comes of Age #gilbane

    Web and enterprise content management have steadily evolved from the “bleeding edge” IT practices of interest only to the most hardened tech geeks to the key underpinnings of any modern organization’s IT strategy. This year’s Gilbane Conference in Boston from November 27-29, 2012 is designed so that attendees in marketing,

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