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Marketing & CX Leadership

CMSWire's Marketing & Customer Experience Leadership channel is the go-to hub for actionable research, editorial and opinion for CMOs, aspiring CMOs and today's customer experience innovators. Our dedicated editorial and research teams focus on bringing you the data and information you need to navigate today's complex customer, organizational and technical landscapes. We've got you covered.

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Old and new sections of the Florida Keys Overseas Railroad bridge stretch across turquoise ocean water on concrete piers under a bright blue sky.
Medallia Report Finds the Customer Experience Gap Is Getting Worse
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Feature
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The Top Challenges Facing CMOs in 2026
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Feature
Modern call center office with agents wearing headsets and working at desktop computers in an open-concept workspace with exposed brick and ductwork.
26 Call Center Statistics Every CX Leader Should Know for 2026
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Customer in a car receiving a takeout bag through a fast-food drive-through window, illustrating a quick service customer experience interaction.
What Is Customer Experience (CX) and Why Does It Matter in 2026?
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Why Modern Digital Experience Platforms Fail Without Observability
A red-and-white metal barrier blocks a narrow paved path leading into a wooded trail, with bare trees and evergreen foliage lining both sides of the road.
How to Govern Creation Sprawl Without Blocking Marketing AI Innovation
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How Ethical Are Your Digital Marketing Tactics?
Wooden circular icons representing people arranged around a central wooden disc with a red bullseye target and arrow, connected by thin lines on a yellow background, symbolizing customer signals converging toward strategic focus.
Designing Emotionally Intelligent Customer Data for Composable Intelligence
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Customer Churn Shows Up When Decisions Lose Their Memory
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Articles Tagged "Instant Messaging"

News Analysis
Article
Collaboration & Productivity
Salesforce Wants Marketing, Sales and Services Leaders Living in a Slack-First World
Feature
Article
Digital Workplace
6 Ways Real-Time Chat Apps Fail for Organizations
Feature
Article
Digital Workplace
5 Common Reasons Collaboration Tools Fail
Feature
Article
Customer Experience
Discussion Point: Will We Still Use Twitter in 10 Years?
Feature
Article
Social Business
Skype, Microsoft Lync Connection Goes Live
Feature
Article
Customer Experience
Microsoft Brings Google Chat to Outlook.com, SkyDrive
Feature
Article
Social Business
Podio Platform Improves Social Capabilities with IM, Audio, Video Chat
Feature
Article
Customer Experience
Google Babble? Rumors Say Google Will Unify Messaging Services
Feature
Article
Social Business
Microsoft Announces End of Messenger With a Move to Skype
Feature
Article
Enterprise 2.0
New Unified Communications Solution After Skype's Business
Feature
Article
Enterprise 2.0
Mobile Instant Messaging Added to Bitrix Intranet Portal
Feature
Article
Enterprise 2.0
Bitrix Releases Intranet Portal 8, Focuses on Collaboration, Culture
Feature
Article
Enterprise 2.0
Oracle Buzzes with Updates for its Beehive Collaboration Platform
Feature
Article
Enterprise 2.0
TeamViewer Adds Instant Messaging to Online Collaboration Solution
Feature
Article
Web 2.0
Google Brings Video and Voice to Google Talk
Feature
Article
Enterprise 2.0
Yuuguu: Online Collaboration via Major IM Clients
Feature
Article
Enterprise 2.0
KickApps Adds IM, Live Chat and Presence to Platform
Feature
Article
Web CMS
Meebo: Not Just a Pretty IM Tool
About CMSWire

For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, covers employee experience news and digital workplace news and gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, covers enterprise AI news and is home for AI-focused professionals building agentic AI, prompt engineering and enterprise AI skills, and tracking the top AI chip companies.

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About CMSWire

For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, covers employee experience news and digital workplace news and gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, covers enterprise AI news and is home for AI-focused professionals building agentic AI, prompt engineering and enterprise AI skills, and tracking the top AI chip companies.

Join the Community
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