Articles
Tag: partner ecosystem
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How Much Do You Trust Your Marketing Partners?
Consider every aspect of your marketing ecosystem: have you appropriately reviewed and vetted your partners?
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SaaS Marketers: Tap Into the Value of Tech Partner Programs
As end users adopt multiple cloud technologies and new processes, SaaS marketers must change the way we sell.
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Microsoft 365 Combines Office and Windows for the 'New Culture of Work'
Satya Nadella sent out a strong message on day one of Microsoft Inspire, the Microsoft partner conference taking place July 9 to July 13 in Washington, D.C.: unity and cloud. The message is nothing new for Nadella: it echoes the Intelligent Cloud and Intelligent Edge mantra he introduced at
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Why Truly Customer-Centric Organizations Can't Do It Alone
If you’re like me, you roll your eyes when you hear someone talk about building a “customer-centric organization.” Why? Mainly because many organizations are only taking half-steps towards being truly customer-centric.
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