Articles
Tag: trapit
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Social Selling Vendor Releases Its Own CMS to Connect Sales, Marketing
San Francisco-based Trapit is advancing its mission of delivering relevant and engaging content today with the release of a proprietary web content management system (Web CMS). The company, which focuses on employee advocacy and social selling, said the CMS allows users to upload, organize, manage and publish assets without
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Trapit Takes On LinkedIn with Social Selling Platform
Social-selling platform provider Trapit wants to help companies deliver "relevant and engaging" content to employees and manage sharing through social channels. The company debuts a new platform today that combines Trapit's content discovery and curation technology with the employee advocacy tools it gained in the merger last December with Addvocate, officials said.
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Content Curation Challenges Persist for Marketers
Content marketing is never as easy as it sounds. First you have to identify your key audiences, messages and platforms. Then you have to create the content. A new report sheds light on the challenges marketers face when it comes to creating unique content experiences.
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