The Wire (Page 305)

Vidyard, the leading provider of video solutions for sales and marketing professionals, welcomes Jonathan Lister as Chief Operating Officer (COO) to lead its global go-to-market teams. His leadership will be valuable as Vidyard continues to innovate on the leading video solution for sales and pursue its commitment to helping go-to-market professionals engage and delight their customers in a digital-first business world.

As of the first 1st March 2023, all economic operators based outside of the EU that move goods to or via the European Union by air will be required to comply with Import Control System 2 ( ICS2). On March 1, 2024, this will be expanded to include trade via sea, road, and rail transportation. iCustoms has introduced its AI & ML Customs Software Solution for businesses to effectively comply with ICS2, ensuring ease of cross-border trade.

NEW YORK, Jan. 11, 2023 /PRNewswire/ -- "We're thrilled to partner with Anis and Matthias as they leverage the latest developments in AI generation and natural language understanding to superpower sales organizations," Hadley Harris, from Eniac Ventures. "We love working with repeat founders and couldn't be happier with the strong pull they're already getting from the market." Attention, the AI-powered sales assistant helping teams overcome inefficiencies at every stage of the sales cycle, announced their $3.1M funding round led by Eniac Ventures, with participation from Frst, Liquid2 Ventures, Maschmeyer Group Ventures, Ride Ventures, and the founders of Ramp, Level AI, Truework, CBInsights, Zoi, among others. Founders Anis Bennaceur and Matthias Wickenburg started competing tech startups before deciding to join forces and create Attention together in September 2021.

We are proud to share that NLX has raised $4.6 million in Series Seed II funding despite the tough market for tech companies and startups. The latest round of capital will continue fueling NLX’s marketplace expansion and product optimization.

Today’s employers face many challenges, including frequent labor and employment law updates, new and proposed legislation, and administrative agency rules impacting organizations of all sizes. Staying in compliance with these changes while building a thriving business can prove difficult for stakeholders in the HR function.

TapClicks, the leading provider of unified marketing operations, analytics and reporting solutions for media companies, digital marketing agencies, brands, franchises, and HIPAA covered entities, today announced its new TapClicks Data Exporter. Now, users can blend all campaign information in the automated TapClicks data warehouse, and push it to the platform of their choice.

It is an exciting time for businesses in Utah, as the popular local advertising agency, Soda Spoon, has been chosen to be the first official Yelp Advertising Partner in the state. This partnership will allow Salt Lake City businesses to reach more customers and increase their online visibility and engagement with potential customers.

AMZ PPC Solutions, an Amazon PPC (Pay Per Click) advertising management agency, announces free PPC audits for Amazon sellers who want to take their Amazon Brand to the next level with a long-term, successful approach. The company drives better business outcomes for Amazon brands with proven PPC methods.

eGrowcery, developer of the leading retail food industry white label eCommerce platform, and AdAdapted, an advertising technology solution that gets CPG brands onto shopping lists and into carts, announced that they are partnering to help retailers grow their digital footprint and related sales. The move will also support efforts by CPG brands to personalize the shopping experience and drive engagement, purchase intent and increased spend on retailers’ digital advertising platforms. “This partnership is all about eGrowcery and AdAdapted driving more platform eyeballs and enabling more sales for the retailers we serve,” said Patrick Hughes, CEO, eGrowcery. “It creates the optimal combination of shoppable promotional messages that are relevant to the shoppers’ needs and match those with our retail client’s objectives.

Attentive, the conversational commerce platform, announced it has launched Attentive SMS for Salesforce Commerce Cloud on Salesforce AppExchange, empowering brands to personalize every SMS message and drive higher conversions with their e-commerce data. This new integration complements Attentive’s existing integrations with Salesforce Marketing Cloud and Salesforce Service Cloud, allowing 500+ joint customers to connect via SMS throughout the entire customer lifecycle.