Editorial
Customer Experience
How CMOs Can Master Their New Job: Leading Customer Experience
Chris is the CEO of Experience Dynamic (XD), a customer experience (CX) collective of companies. XD combines LaneTerralever, an agency with digital marketing roots, and Convince & Convert, a global leader in content marketing and CX.
Chris is building XD to better serve leading customer experiences for their companies by combining strategy and execution in one place. He has more than 25 years of experience providing strategic digital marketing and customer experience guidance, he has helped develop strategies for top global brands, such as Time Warner Cable, Red Bull, Honeywell, Apple, BMW and Microsoft.