Gerry McGovern

CONTRIBUTING AUTHOR

Dublin, Ireland

COVERS

Web Engagement, Content Strategy, Online Marketing

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Gerry McGovern is the founder and CEO of Customer Carewords. He is widely regarded as the worldwide authority on increasing web satisfaction by managing customer tasks.

Gerry has spoken, written and consulted extensively on web content management issues since 1994. His latest book The Stranger's Long Neck: How to Deliver What Your Customers Really Want Online was published in 2010.

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If you are looking to submit press releases or other forms of news for consideration, the best approach is to email [email protected]. That is an actively monitored distribution list.

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Gerry's Recent Articles

• Words Still Matter (Even in IT) Jun 24, 2019
• Net Promoter Score Metrics Are Not Enough Jun 17, 2019
• Content Is Service, Service Is Content Jun 10, 2019
• Poor Customer Experience Is Not an Accident Jun 3, 2019
• Too Many Managers May 28, 2019
• Making the Customer Part of the Culture May 20, 2019
• Digital Contributing to Climate Crisis May 13, 2019
• Competition Versus Collaboration May 6, 2019
• Service for Some, Slavery for Others Apr 29, 2019
• Is the Internet Hollowing Out the Middle Class? Apr 22, 2019
• Interactions and Complexity Apr 15, 2019
• Digital Speeds Up Evolutionary Design Apr 8, 2019
• Digital Dehumanizes Work Apr 1, 2019
• Humility in the Age of Complexity Mar 25, 2019
• Digital Needs Physical Representation Mar 11, 2019
• Interface as Luxury Mar 4, 2019
• FANG Is Coming for You Feb 25, 2019
• Traditional Communications Reflects a Feudal Mindset Feb 19, 2019
• Perverse Incentives Create Perverse Behavior Feb 11, 2019
• Use and Convenience Replace Trust and Security Feb 4, 2019
• The Changing Nature of Trust Jan 28, 2019
• The Web Is a Pattern of Human Behavior Jan 22, 2019
• Top Tasks Are the Invisible Gorilla Jan 14, 2019
• Fake Metrics: Impressions Are the New Hits Jan 2, 2019
• The Dark Side of Simplicity Dec 17, 2018
• Customer Experience Is Stressful Dec 10, 2018
• Customer Experience Trends for 2019 Dec 3, 2018
• No, We Don't Really Care About Your Privacy Nov 26, 2018
• No, I Don't Want to Take Your Survey Nov 19, 2018
• Marketing: The Truly Original Fake News Nov 12, 2018