Ian Truscott

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Ian is currently the Executive Strategy Director at B2B Agency appropingo and editor of Rockstar CMO.

Ian has a deep understanding of the marketing technology market, from the software vendors that create it to the people that buy and use it from his experience as a developer, sales engineer, product marketer and in leadership positions as a VP, CTO and CMO. Experience that forms the insight he shares here, as a trusted advisor to his clients and as a passionate speaker and writer.

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