At Avanade, Jamie leads teams in the use of transformative technologies to engage customers and build brands. She has grown the digital client base six fold in the last 4 years. She has over 18 years of experience in the field of experience design and strategy, helping companies plan, create, manage, and deliver incredible digital experiences. Her passion for all things digital began in 1998 when she helped create a first of its kind, healthcare insurance pilot for Regence Blue Shield. In 2000, Jamie’s entrepreneurial spirit led her to start her own company, Blue Siren Design, focused on delivering engaging online experiences. Blue Siren later joined forces with Ascentium, helping them grow their creative digital practices for the better part of a decade before Jamie moved to Avanade.