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Marketing & CX Leadership

CMSWire's Marketing & Customer Experience Leadership channel is the go-to hub for actionable research, editorial and opinion for CMOs, aspiring CMOs and today's customer experience innovators. Our dedicated editorial and research teams focus on bringing you the data and information you need to navigate today's complex customer, organizational and technical landscapes. We've got you covered.

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Kustomer AI Brings Automation to Zendesk Helpdesks
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CallMiner Adds AI Classifiers & Custom Summaries to CX Platform
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Editorial
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The Integration Problem Quietly Breaking Your Customer Experience
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In an image generated by AI, a humanoid robot setting up a contact center cubicle, placing a framed photo of a robot family on the desk while other robot agents work at computers in the background.
Anthropic Finds Customer Service Reps Among Jobs Most Vulnerable to AI
AVOXI dashboard interface showing international virtual phone numbers, local DID management and a TrueLocal number selection panel, illustrating the company’s Trusted Outbound Voice launch for AI-driven caller ID and spam-label prevention.
AVOXI Launches Trusted Outbound Voice to Fight Spam Labels
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FCC Offshore Call Center Proposal Puts Customer Experience Leaders on Notice
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9 Podcast Marketing Advantages CMOs Should Not Ignore in 2026
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Your NPS Strategy Is Becoming ‘Feedback Theater’
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Is Your C-Suite Close to Your Customer Experience?
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Kaya Ismail

Freelance Writer
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Reporting from
London
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Digital Experience, Web CMS
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Kaya Ismail is a business software journalist and commentator with years of experience in the CMS industry. He is also the Founder of Wordify, a content marketing agency for software vendors.

Kaya’s Recent Articles

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Digital Experience
Top 10 Product Information Management (PIM) Systems
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Digital Marketing
Types of Social Media Influencers: Mega, Macro, Micro and Nano
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Digital Experience
What Is DaaS (Desktop as a Service)?
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Customer Experience
10 Voice of the Customer Tools to Maximize Customer Experience
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Digital Marketing
6 Best Practices That Will Improve Your Digital Marketing Strategy
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Digital Workplace
How to Build a Remote Work Team From the Ground Up
About CMSWire

For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, covers employee experience news and digital workplace news and gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, covers enterprise AI news and is home for AI-focused professionals building agentic AI, prompt engineering and enterprise AI skills, and tracking the top AI chip companies.

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About CMSWire

For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, covers employee experience news and digital workplace news and gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, covers enterprise AI news and is home for AI-focused professionals building agentic AI, prompt engineering and enterprise AI skills, and tracking the top AI chip companies.

Join the Community
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