Latané Conant

Contributing Author
Latané Conant avatar
Reporting from
Chicago
Covers
Digital Experience, Customer Experience
Connect

Latane Conant, Chief Market Officer at 6sense, isn’t your typical CMO. One lively conversation with her and you’ll quickly pick that up.

Latane thrives on variety, challenges and working with wicked smart people. Creating winning go-to-market strategies, effectively driving change internally and externally, incubating innovation, rocking a sales pitch, relentlessly watching the numbers, and motivating a global team is her perfect ‘typical day at the office.

Latane was instrumental in aligning sales and marketing in her previous position as CMO of Appirio, resulting in 5x more effective field marketing programs and a 300% increase in inbound leads. In her current role as Chief Market Officer at 6sense, she’s passionate about putting the power of AI, big data and machine learning in the hands of every member of the revenue team to help them accelerate predictable revenue growth.

Latané’s recent tweets

About CMSWire

For nearly two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of customer experience professionals.

.

Today the CMSWire community consists of over 5 million influential customer experience, digital experience and customer service leaders, the majority of whom are based in North America and employed by medium to large organizations. Our sister community, Reworked gathers the world's leading employee experience and digital workplace professionals.

Join the Community

Get the CMSWire Mobile App

Download App Store
Download google play