Michael Grover is a freelance writer and marketer living in Los Angeles. He works with a broad array of clients in marketing, technology, and the environment to create editorial and marketing content and strategies to improve content value and boost search engine rankings.
A 15-year veteran of tech publisher United Business Media (InformationWeek, Network Computing, TechWeb), Michael has spent his entire career creating, managing, and finding audience for content. He also spent several years working for Oracle helping international sites improve their search engine rankings and build organic audiences.
At United Business Media, he won a Best-of-the-Web award from an industry magazine for creating The Tech Blog Awards, a contest which provided visibility for dozens of young tech blogs. He also developed the Dogear Peelback ad unit which garnered him another Best-of-the-Web award for ad innovation.
Independently, he also developed the app ThinkerDeck, the app that helps you think through your ideas, which was recognized as “the Best note-taking app for high school students” by Appolearning.com, was a finalist for the Tabby Awards, and won “Most Innovative Product” from MassInno Nights. He has been responsible for many apps, including CRN Tech News, a tablet app that provided news and research from the storied CRN publication.
Early in his career, Michael worked for database provider SilverPlatter Information and helped found their first web product Physician’s Home Page, a community site that provided practicing physicians with medical research back to 1955. The site had many fans in the medical community and a highlight was when noted neurologist and author Oliver Sacks called in for tech support.
He is a confessed analytics junkie and always has at least three tabs open to analytics and visualizations of sites he is working on.
Michael is also a playwright. His first play, The Curse of The Lake House, was inspired by a lake house in New Hampshire that has been in his family since 1904. His next play, The Three Kats, takes place in England in 1565. Or does it?
He also developed and manages PodcastGuide, a community search engine for podcasts.