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Marketing & CX Leadership

CMSWire's Marketing & Customer Experience Leadership channel is the go-to hub for actionable research, editorial and opinion for CMOs, aspiring CMOs and today's customer experience innovators. Our dedicated editorial and research teams focus on bringing you the data and information you need to navigate today's complex customer, organizational and technical landscapes. We've got you covered.

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News
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At Canva Create, the Company Declares Its Design-Tool Era Is Over
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Editorial
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What Mickey Mouse and Taylor Swift Get Right About Customer Experience
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Feature
A hand places a wooden block onto a stack of cubes featuring two silhouetted heads and a circular arrow symbol, representing alignment, communication and the continuous exchange of information between teams or stakeholders.
The Chief Customer Officer Isn’t Just a Voice of the Customer Anymore
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3D illustration of Reddit icons on orange gradient tiles connected in a network pattern, representing community-driven conversations and AI citation sources.
Reddit's Rise in AI Citations: What Marketers Must Know About AEO Strategy
A conductor holding sheet music leads a group of young violinists performing together, with music stands and instruments in a rehearsal setting.
The Experience Orchestrator: Where Enterprise Architecture Meets AI Driven CX
Three dogs—a black-and-white spaniel, a small white fluffy dog, and a brown spaniel—stand on wooden steps along a tree-lined path, all looking upward as if watching something above them.
3-Step Playbook for Aligning CX, EX and Business Outcomes
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Pantheon Launches Next.js GA, Eyeing AI Agents and the Future of Web Infrastructure
A blurred Webflow website homepage displayed on a screen with a Webflow logo sticker in the foreground.
Webflow Opens Next-Gen CMS to All Customers — and Bets Big on AI Search Visibility
A brown-and-white dog with blue eyes lies on a wooden floor holding a blue pen in its mouth, with a blank sheet of paper placed in front of its paws.
Record-Low Sentiment Is Rewriting the Customer Experience Playbook
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Latest Articles by Rob Vandenberg

Editorial
Article
Digital Experience
A 5-Point Checklist for Finding a Translation Management System
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Article
Customer Experience
Content Translation Wins Customer's Hearts and Minds
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Customer Experience
Why Translation is Becoming Invisible
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Information Management
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The Enterprise Cloud is Finally Moving Beyond Storage
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Customer Experience
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Customer Experience
People Read Less and Watch More: Make Visuals Work for You
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Customer Experience
Insults, Assumptions, Cultural Affronts: Mistakes to Avoid When Going Global
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Customer Experience
Good Workflow is the Foundation of Customer Experience
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Customer Experience
Translation in the Cloud
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Customer Experience
Use Your Social Networks to Overcome International Marketing Barriers
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Customer Experience
The Importance of Translation in Business and the World
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Social Business
How Social Media and Translation Boost Company Commerce
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Customer Experience
Localization is the Lynchpin of CXM
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Customer Experience
Customer Experience: The Key to Growth in Foreign Markets
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Customer Experience
Localize Content First, then use Social Media to Increase Revenue
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Customer Experience
How Matching Translation Workflow to Content Can Open Markets and Simplify Business
About CMSWire

For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, covers employee experience news and digital workplace news and gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, covers enterprise AI news and is home for AI-focused professionals building agentic AI, prompt engineering and enterprise AI skills, and tracking the top AI chip companies.

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About CMSWire

For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, covers employee experience news and digital workplace news and gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, covers enterprise AI news and is home for AI-focused professionals building agentic AI, prompt engineering and enterprise AI skills, and tracking the top AI chip companies.

Join the Community
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