Headless CMS gets a lot of hype, but not always a clear explanation. This guide walks through the concept in simple terms and shows how next-generation content platforms structure and organize content so teams can publish across channels, brands and regions without extra lift.
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Customer Data Platforms
What is a CDP? Customer data platforms are a core piece of the digital customer experience stack that integrate and organize customer data, manage customer profiles and in some cases provide segmentation, analytics, predictions and orchestration. Dive deep into CMSWire’s customer data platform channel, where you’ll find the most recent and comprehensive insights on CDP trends, advancements and industry news.