Lytics helps enterprises automate personalized marketing experiences through the industry’s most advanced Customer Data Platform (CDP). Popular retailing, media, consumer goods, banking, and tech brands use Lytics to execute one-to-one marketing programs that their customers welcome.
- HQ Location
- United States
- Year Founded
Products by Lytics
Connect with Lyticswww.lytics.com
Various studies find that upwards of 70% of digital initiatives fall short of delivering on expectations. Continue reading...
Mukesh Mirchandani talks data-driven empathy, shifting customer expectations and the intersection of customer journeys and data collection in this interview. Continue reading...
Content Marketing World's theme this year was “Connections,” and after 18 months of physical separation, reconnecting was amazing. Continue reading...
Tealium's Sav Kheatan discusses the changing data landscape, evolving customer expectations and more in this DX Leaders interview. Continue reading...
Once considered a static digital bulletin board, intranets now have the potential to support vibrant communities which add to positive employee experiences. Continue reading...