Sitecore Digital Experience Platform

Sitecore's Digital Experience Platform is a composable, SaaS-enabled solution that allows organizations to select the capabilities they need and scale over time. The platform is designed to integrate content, data and commerce while supporting omnichannel delivery and enterprise-level flexibility.

Its modular architecture gives both marketers and developers the ability to adapt quickly to changing requirements.

Product Components

The platform includes a range of integrated products. Experience Management features include XM Cloud for content management, Sitecore Search for discovery, Personalize for testing and AI-driven optimization, and a Customer Data Platform for unifying customer insights.

Content Hub and Content Hub ONE provide digital asset management and headless CMS capabilities.

OrderCloud and Experience Commerce extend the platform into commerce, while Managed Cloud and Sitecore Connect simplify infrastructure and integrations.

Target Users and Value

Sitecore DXP is designed for large enterprises with complex digital needs. 

The company's ideal customer profile includes large enterprises across various industries globally that seek digital transformation, platform consolidation, improved customer experience and marketing efficiency.

These organizations typically have complex content management needs, require personalization and data management capabilities and want flexible, scalable architecture. They often manage multiple websites, languages and customer touchpoints, with needs similar to major global brands.