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Marketing & CX Leadership

CMSWire's Marketing & Customer Experience Leadership channel is the go-to hub for actionable research, editorial and opinion for CMOs, aspiring CMOs and today's customer experience innovators. Our dedicated editorial and research teams focus on bringing you the data and information you need to navigate today's complex customer, organizational and technical landscapes. We've got you covered.

News
A smartphone displays the RingCentral logo in front of a blurred computer screen showing RingCentral’s AI assistant webpage.
RingCentral Acquires CommunityWFM for AI Workforce Management
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Editorial
Peyton Manning statue in front of Lucas Oil Stadium in Indianapolis.
What the ManningCast Teaches Us About Conversational CX
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Editorial
Cracker Barrel Old Country Store logo on the website homepage.
Cracker Barrel’s Logo Backlash: What Marketers Can Learn From a Rebranding Gone Wrong
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Business professional analyzing operational reporting dashboard with charts and graphs on a desktop computer, highlighting digital experience analytics and AI-driven insights.
Digital Experience Analytics Meets AI: Rethinking Operational Reporting
A busy shopping mall with multiple levels crowded with shoppers walking, browsing stores, and dining in a food court.
Customer Retention > Customer Acquisition. Period.
A vineyard on Old Mission Peninsula in northern Michigan with rows of grapevines in the foreground, colorful autumn foliage on rolling hills in the middle ground, and the blue waters of Grand Traverse Bay in the background.
Customer Trust Is the Currency of CX — Why Broken Promises Leave Scars
Four stages of transformation shown with orange paper: three crumpled balls on the ground and one paper airplane flying upward against a blue background, symbolizing progress and innovation.
Is It Digital Transformation 3.0 or AI Transformation 1.0?
A group of identical glossy white robots with glowing blue antennae moves in formation on a reflective surface. One robot, accented in red instead of blue, stands out in the front row, symbolizing individuality or leadership among chatbots.
CX Leaders Bet on AI, Yet Trust and Transparency Remain the Wildcards
A single person stands apart on an open expanse facing a large crowd of people clustered together, symbolizing leadership, influence and standing out from the group.
Why Great CMOs Act Like Orchestrators, Not Megaphones
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Articles Tagged "Forrester"(Page 15)

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Article
Web CMS
Web Content Management and Recession -- Unlikely Duo?
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Article
Events
Webinar: Avoiding Failure in SaaS ECM Deployment
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Article
Enterprise 2.0
Telligent, Jive Top the List of Community Platforms
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Article
Social Media
Leveraging Social Media Marketing During a Recession
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Social Media
The Social Media Minute 27 Oct. '08
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Article
Web 2.0
Web 2.0 Implosion Imminent?
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Article
Enterprise CMS
Forrester: Beware of MOSS Madness?
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Article
Enterprise CMS
Forrester: New Wave for 'White Label' Social Media and Community Platforms
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Web CMS
Forrester Report Recognizes Alfresco and Drupal
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Article
Enterprise 2.0
Enterprise 2.0, Not Just An Afterthought Any Longer
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Article
Enterprise CMS
Open Text Draws Accolades for ECM Savvy
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Article
Enterprise CMS
Big Blue Cheers, 'We're Number One in ECM!'
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Article
Web CMS
Webcast: (Today) The Future of Web Content Management
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Article
Web CMS
Tridion, Fatwire and Interwoven Lead External Web Content Management
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Enterprise 2.0
IBM Drops an 'e', Goes Web 2.0 with Lotus Quickr
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About CMSWire

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Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, is home for AI practitioners and forward thinking leaders focused on the business of enterprise AI.

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About CMSWire

For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of digital customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, is home for AI practitioners and forward thinking leaders focused on the business of enterprise AI.

Join the Community
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