Articles
Tag: community management
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Meetup Diaries: Lessons in Turning Challenges Into Advantages
As the Bay Area Content Marketing Meetup celebrates its 5th anniversary, it shares how it turned challenges into successes.
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Want to Build a Customer Community? Here's How to Get Started
One way to engage customers, ensure customer satisfaction and get results is to build a customer community.
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3 Ways to Transcend the Marketing Funnel
Too many marketers continue to create content and advertisements as if each piece exists in a vacuum.
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Customer Networks Are the Key to Driving Business Success
Customer networks are going to be the biggest tools for driving business growth and success in the coming decade.
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The Loneliness Epidemic Revisited: A 2020 Update
According to a 2020 Cigna study, we are more lonely than ever before. Yet that loneliness decreases when we have better relationships at work.
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Following Meetup's Failed 'Experiment,' What's Next for the Company?
The Meetup of 2019 has not changed much from the Meetup up 2010. Therein lies the problem.
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The Community Platform Landscape: Your Options Today
Community platforms have gone through some dramatic changes in the last few years. Here's what you need to know today.
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Ted Hopton: Authentic Leaders Inspire Respect, Admiration and Imitation
Ted Hopton of AppFusions talks digital transformation strategies, digital workplace measurement and more in our latest digital workplace leaders interview.
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Online Communities and the Campfire Principle
Campfire experiences are where community relationships actually begin and grow richer.
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10 Ways to Measure the Success of your Customer Advisory Board Program
CAB managers need to create, track and measure quantifiable results of the performance of their customer advisory board programs.
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7 Lessons From Asana’s Community Launch
Asana launched a thoughtful and robust three-pronged community program, paving the way for other organizations looking to do the same.
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Just Because You Call it a 'Community' Doesn't Make it One
We must recognize Mirage Communities to clarify what to build for organizations, where to invest effectively and how to remain honest in our intentions.
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Why B2B Firms Should Build a Brand Community in Each Customer Organization
When it comes to B2B businesses, it pays to have multiple brand ambassadors within every customer organization.
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Gamification in Community Building: When Does it Work?
Gamification can be a powerful tool to increase engagement. Unfortunately too often it's used to reward trivial activities.
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