Articles
If data is the language upon which our modern society is built, then metadata is the grammar, the construction of its meaning.
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By thinking of media assets as more than just files, there’s a real opportunity to make the most of the content.
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Data makes everything easier. Conducting a systematic data assessment gives insight into where an organization stands in managing its information.
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Whether you're a born-digital organization, or a 250-plus-year-old institution like Guinness, the time to start a DAM archives is now.
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Gartner estimates that most companies utilize only about 60% of the capabilities in their martech stack. This represents a huge untapped opportunity.
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The best way to plan for change is to apply an effective layer of governance to your DAM and other content programs.
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Any successful DAM implementation requires more than just new technology, it requires a foundation for digital strategy.
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While AI has many uses within the enterprise, for those orgs that are dependent on CMS, AI will change the way they work. Here's why.
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DAM will not solve all your problems, but it will serve as the foundation for all your solutions.
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Where can you apply AI and machine learning to your own content solutions, including DAM, so you can work faster, smarter and better?
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Is the digital asset management market split? We dig into some of the key developments in the market along with things to consider before making a change.
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The current artificial intelligence image recognition tools used in DAM systems are comparable to a pair of eyes disconnected from the brain.
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Any successful DAM implementation requires more than just new technology; it requires a foundation for digital strategy.
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Make metadata meaningful to you, your users and your organization by managing it well.
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