Articles

Tag: metratech

  • React, Adapt and Monetize Complex Customer Relationships

    What is the ROI of social customer relationship management? Increased customer engagement? Message amplification? Traffic referrals? While there is no one indicator for success, many would argue that converting prospectives into customers is key. In order to monetize the customer experience, businesses must cultivate and leverage customer relationships.

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  • Are You Prepared to Monetize the New Consumption Economy?

    Let’s take a moment to think about how we engage online. Services such as television cable, on-demand Internet streaming media services and online publishers wouldn’t be as successful if they didn’t allow users to engage with their services across platforms, be it an actual TV, laptop or mobile device.

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