Articles
Tag: saja1808
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Customer Data Platforms Best Practices and Challenges
The value a CDP can bring to your company is extensive, and a must-have for any company serious about running customer-centric, data-driven programs.
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Tips for Evaluating, Setting Up and Supporting Your CDP
Here we answer the questions about setting up a CDP, integrating it into the rest of your martech stack, and supporting it in an ongoing basis.
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Why a CDP is a Must-Have for a Unified Customer Experience
Customers are interacting with your brand in more ways than ever before and all of these touchpoints produce volumes of valuable customer data.
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What a Customer Data Platform Can Do For Your Company
Critical to a marketer’s ability to do true data-driven, customer-centric performance campaigns is the need for high quality, or clean data.
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