The Wire (Page 321)

Creatopy 's study of over 1,100 US respondents reveals consumers' shopping intentions for the upcoming holidays. Based on their responses, the team put together a forecast to help businesses adapt their campaigns for these crucial marketing events.

eGain Corporation (NASDAQ: EGAN), the leading knowledge automation platform provider for customer engagement, today announced that a fast-growing online sports retailer selected the eGain Knowledge Hub to deliver easy and fun experiences for shoppers and contact center agents, who serve them. The company’s contact center workforce includes seasonal and gig agents, who are not as familiar with their offerings as experienced, in-house agents.

A customer loyalty program is an ecommerce marketing strategy that rewards customers those loyal to a brand and interacts with it regularly. Customer loyalty programs are designed to encourage repeat purchases by offering discounts, exclusive offers, VIP events, and other benefits to members.

Riding on the immense success of its global Ambassador Program launched in May earlier this year, a creator of innovations for ecommerce exeno releases the next phase of the program. For its Ambassadors, exeno has prepared an increased prize pool of USD 15,000 worth of exeno coins (EXN).

Outdoorlink, Inc., the out-of-home industry leader in providing remote control of billboard lighting and digital displays with its patented SmartLink system, is announcing the strategic acquisition of SignBird to bring new state-of-the-art marketing resources to the company's expansive list of customers. SignBird, a U.S.-based company, has made a tremendous impact on the out-of-home industry with only a few short years of active operations.

Niantic today announced the launch of Lightship VPS for Web, making the web an even more powerful place for augmented reality by bringing its visual positioning system (VPS) to the 8th Wall platform. This first-of-its-kind browser-based technology connects the real world with the digital one by anchoring WebAR content to locations and enabling virtual objects to interact with the space they are in.

Today, Entertainment Marketing agency FlyteVu announced its Web3 offerings designed to usher brands into the new Age of Interactive Media. The FV3 division is on a mission to demystify the complex space into actionable strategies that create excitement for those who desire to understand and leverage its immense value.

In honor of Breast Cancer Awareness Month, leading apparel brands, Ann Taylor and LOFT, today announced the expansion of their ongoing partnership with the Breast Cancer Research Foundation (BCRF) by joining forces to raise funds for research. Through powerful stories told directly by women impacted by and living with breast cancer, Ann Taylor and LOFT have created “A Sisterhood of Strength” that celebrates unstoppable women who only get stronger.

Provident Bank, a leading New Jersey-based financial institution, is pleased to announce that Damiano Tulipani has joined the organization as Senior Vice President, Chief Information Security Officer. In this role, Mr.

Sinch, a global leader in cloud communications and mobile customer engagement, today announced its latest integration with Zapier, an automation platform, to bring the widest range of messaging channels to the 5000+ business apps that Zapier supports through Sinch’s Conversation API. Small and medium sized business already use Sinch's MessageMedia, SimpleTexting and ClickSend products to send SMS messages.