Industry expert, speaker, author and three-time CMO, Allen Bonde is VP of Marketing at Repsly. An early proponent of data driven marketing, Bonde was co-founder of social marketing leader Offerpop, and has served as an analyst and practice leader at Yankee Group, McKinsey, ABG, and Digital Clarity Group. Earlier in his career, he was a data scientist and researcher in machine learning and analytics (aka early Big Data) in the telecom sector, receiving a patent and presenting a number of technical papers for his work. He's also been named a Top CMO on Twitter and Top 25 Enterprise Software Leader.
Allen blogs at smalldatagroup.com, contributes to various industry and business publications including Forbes and 1to1Media, and Tweets at @abonde.