Joe Stanhope

AsSVP of Strategy at SDL, Joe helps brands become smarter about where they invest marketing spend in order to deliver highly relevant and engaging online and multichannel customer experiences. Joe is an expert and frequent speaker and media commentator on marketing strategy, analytics and technology. Prior to SDL, Joe was a Principal Analyst in the Customer Intelligence practice at Forrester Research, covering digital analytics and optimization. Joe serves on the Advisory Board for the Northern Illinois University College of Business Interactive Marketing program and is a graduate of the University of Illinois at Urbana-Champaign.