Didn't your mom ever tell you if you ate your crunchies you'd grow up to be "Best Enterprise Start-up" of the year? She didn't? Well she should have. It worked for Zoho, specialists in creating online tools for knowledge workers. The Crunchies is a collaborative effort between GigaOm, Read/WriteWeb, VentureBeat and TechCrunch. It recognizes and celebrates the most compelling startups, Internet and technology innovations of the year as determined by the Internet community. At its inaugural event it awarded Zoho with the honor "Best Enterprise Start-up". Touted as reflecting "the wisdom of the crowd, " Zoho's award as the “Best Enterprise Start-up” represents its efforts as a start-up focused on enterprise or business-to-business applications and services. Competition was tough, with over 82,000 nominations across 20 awards categories. Zoho won its category over finalists 37Signals, Attributor, EditGrid, and Ribbit. Other Crunchies awarded included: * Best New Start Up (iMedix) * Best Design (SmugMug) * Best Mobile Start Up (Twitter) * Best User Generated Content Site (Digg) * Best Technology Innovation & Achievement (Earthmine) * Best Overall (Facebook) Read more about the Crunchies.
About the Author
Marisa Peacock has more than seven years experience as a marketing consultant and social media strategist. With a strong background, experience and interest in social media, emerging web technologies, web design and multimedia, Marisa has defined and developed web, social media and multimedia marketing strategies for non-profits, small businesses and independent schools. Connect with Marisa Peacock:
