Adobe Connectby Adobe Systems
Adobe Connect is a Web conferencing and collaboration suite for meetings, sales demonstrations, training and elearning.
Facebook reported Nov. 30 it has reached an agreement to acquire Kustomer, a CRM platform. Some media reports estimate the deal at a value of $1 billion. Facebook did not disclose financial terms. Continue reading...
Major marketing cloud providers have contributed to more than $40 billion worth of acquired marketing technology (martech) software in the last four years. None of them featured marketing workflow and marketing operations software until last week. Adobe acquired Workfront, a marketing workflow,...Read more
Adobe made its latest billion-dollar-plus acquisition this week. The digital customer experience software provider acquired Workfront, a work management platform for marketers, for $1.5 billion. Adobe has acquired many components that now compose its Adobe Experience Cloud, including most recent...Read more