CO:LLABORATE Phoenix 2016


More than 70 percent of all products and services throughout the world are marketed and sold through indirect sales channels. And, according to the World Trade Organization, that number will only continue to grow. As more and more companies are investing in channel sales and marketing as a critical engine for business growth, CO:LLABORATE aims to become the definitive destination for the exchange of best practices, venues for networking and career growth, and the celebration of an evolving job function. At Allbound, we are strong believers in the power of indirect sales and marketing channels as a transformational vehicle for accelerated company growth and profitability. 

Keynote speakers include Robert Herjavec of the Herjavec Group and ABC’s Shark Tank. Attendees will learn to:

  • leverage sales and marketing technologies such as Salesforce for the channel
  • scale channel sales organizations
  • recruit and retaining the right partners
  • turn account-based marketing into account-based partnering
  • improve event marketing in the channel
  • turn data into actionable sales and marketing experiences
  • empower channel sales reps to be better social sellers
  • automate and scale a partner program to grow with your business

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