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Digital Asset Management - New York 2009

Digital Asset Management - New York 2009

Description

This event is essential for everyone involved or likely to become involved in the management of digital assets.

THE BIG DAM LESSONS FROM 2008, WHAT TO EXPECT IN 2009 AND 2010

- Big wins and big ideas in the Digital Asset Management marketplace from 2008 
- Where the vendors need to be focusing in 2009 and beyond 
- Opportunities and threats to the Digital Asset Management marketplace 
- New trends and best practices in Digital Asset Management project management 
- Open source and DAM: feasible in 2009 
- DAM and the micro-vendor: Lessons learned in the marketplace

Digital Workflow and More

- DAM for end-to-end Digital workflow in Studio 
- DAM integrated with WCMS 
- DAM integrated with in-store digital signage 
- DAM integrated with marketing automation

Implementing DAM for a Major Consumer Magazine Publisher

- Developing brand-specific interfaces and requirements with a single, centralized enterprise DAM
- Leveraging/Enhancing XMP capabilities within DAM
- Need more subheadings/leave 2 lines

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