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Digital Experience Platform Insights & Best Practices

Welcome to your prime source for Digital Experience Platform insights, research and informed opinion. Explore today's DXP innovations, trends and strategies, brought to you by industry experts. Discover impactful content covering digital experience platforms, content management systems, composable DXPs, modern digital experience stacks, omnichannel content and experience delivery, and how generative AI and other innovations are shifting the digital experience platform landscape.

Featured Reading

Article

Digital Experience

Digital Experience Platforms (DXPs): What to Know in 2025

2025 in DXPs: Huge vendor news to start; and trends of composability and AI heading toward the finish line.

Article

Digital Experience

What Is a Composable DXP?

The term composable DXP has recently grown in use. We take a look at what it means, and the associated benefits and downsides of such an approach.

Article

Headless CMS - Definition, Core Concepts & 27 Best Headless Platform Examples

A headless CMS is a content services platform accessed via APIs, supporting omnichannel content delivery to a broad range of devices.

Article

Digital Experience

The Headless CMS Hype: Someone, Please Think of the Marketers

Article

Digital Experience

Framer Expands On-Page Editing With Drag-and-Drop Localization

Update gives editors direct control over page elements while protecting designer work.

Featured eBook

How to Make Every Customer Feel Like the Favorite

AI-powered personalization for marketers who know one-size-fits-all doesn’t drive results

Why does Netflix feel personal while most brands miss the mark? This ebook explores how marketing leaders use AI to deliver personalized experiences that feel timely, relevant and surprisingly human.

How to Make Every Customer Feel Like the Favorite

Fundamentals of Digital Experience Platforms & Content Management Systems

Article

Digital Experience

Digital Experience Platforms (DXPs): What to Know in 2025

Article

Headless CMS - Definition, Core Concepts & 27 Best Headless Platform Examples

Article

Digital Experience

What Is a Content Management System (CMS)?

Article

Digital Experience

What Is a Composable DXP?

Article

14 Rules for Selecting the Right Content Management System (CMS)

Article

Digital Experience

Emerging Trends Shaping the Future of Digital Experience Platforms (DXPs)

Fundamentals of Digital Experience Platforms & Content Management Systems

Article

Digital Experience

Digital Experience Platforms (DXPs): What to Know in 2025

Article

Headless CMS - Definition, Core Concepts & 27 Best Headless Platform Examples

Article

Digital Experience

What Is a Content Management System (CMS)?

Article

Digital Experience

What Is a Composable DXP?

Article

14 Rules for Selecting the Right Content Management System (CMS)

Article

Digital Experience

Emerging Trends Shaping the Future of Digital Experience Platforms (DXPs)

Fundamentals of Digital Experience Platforms & Content Management Systems

Article

Digital Experience

Digital Experience Platforms (DXPs): What to Know in 2025

Article

Headless CMS - Definition, Core Concepts & 27 Best Headless Platform Examples

Article

Digital Experience

What Is a Content Management System (CMS)?

Article

Digital Experience

What Is a Composable DXP?

Article

14 Rules for Selecting the Right Content Management System (CMS)

Article

Digital Experience

Emerging Trends Shaping the Future of Digital Experience Platforms (DXPs)

Learning Opportunities

Legacy rotary phone vs smartphone

Ditch the Desk Phones: How Modern Teams Drive AI-First Communications

Find out how one team finally pulled the plug on a legacy phone system. And built something smarter.

Complex, internal combustion engine or fine clockwork.

Cut the Noise: Deploying AI That Actually Moves the Needle

Learn how to turn AI experimentation into concrete revenue operations.

Emergency

Empowering Non-Profits: Smarter Crisis Communication and Community Engagement

The cost of miscommunication is measured in more than words. Learn to deliver outreach that's fast, clear and trusted.

Real-time signal

Roundtable: Turning Real-Time CX Signals into Business Results

Four big brands. One live, unscripted discussion on how modern CX teams move from dashboards to real impact.

Blue sky

Unlock Connected Service: How to Forecast, Staff & Support Every Channel

Stop juggling tools. 73% of CX leaders say silos damage CX. Build a seamless service operation instead.

Juggling things

Beyond Composability: How Modern Marketers Build Connected Experiences

Ready to launch campaigns faster, personalize smarter and prove your marketing ROI? Discover the power of a modern DXP.

Legacy rotary phone vs smartphone

Ditch the Desk Phones: How Modern Teams Drive AI-First Communications

Find out how one team finally pulled the plug on a legacy phone system. And built something smarter.

Complex, internal combustion engine or fine clockwork.

Cut the Noise: Deploying AI That Actually Moves the Needle

Learn how to turn AI experimentation into concrete revenue operations.

Emergency

Empowering Non-Profits: Smarter Crisis Communication and Community Engagement

The cost of miscommunication is measured in more than words. Learn to deliver outreach that's fast, clear and trusted.

Digging Deeper Into DXPs & Composable Architectures

Article

Digital Experience

Mastering the Digital Experience Tech Stack for 2025

Article

Digital Experience

Your DX Stack Needs a Makeover: Here’s How to Get It Right

Article

Digital Experience

6 Ways Generative AI Is Changing Content Management

Article

Digital Experience

Content Management’s Midlife Crisis

Article

Digital Experience

The Unindicted Co-Conspirator in the CMS Industry’s Malaise

Article

Digital Experience

Emerging Trends Shaping the Future of Digital Experience Platforms (DXPs)

Article

Digital Experience

Using Journey Orchestration & Experience Management in Tandem

Article

Customer Experience

How to Define an Omnichannel Customer Experience

Article

Digital Experience

AI Entered the Digital Experience Stack in 2025. Reality Followed.

Digging Deeper Into DXPs & Composable Architectures

Article

Digital Experience

Mastering the Digital Experience Tech Stack for 2025

Article

Digital Experience

Your DX Stack Needs a Makeover: Here’s How to Get It Right

Article

Digital Experience

6 Ways Generative AI Is Changing Content Management

Article

Digital Experience

Content Management’s Midlife Crisis

Article

Digital Experience

The Unindicted Co-Conspirator in the CMS Industry’s Malaise

Article

Digital Experience

Emerging Trends Shaping the Future of Digital Experience Platforms (DXPs)

Article

Digital Experience

Using Journey Orchestration & Experience Management in Tandem

Article

Customer Experience

How to Define an Omnichannel Customer Experience

Article

Digital Experience

AI Entered the Digital Experience Stack in 2025. Reality Followed.

Digging Deeper Into DXPs & Composable Architectures

Article

Digital Experience

Mastering the Digital Experience Tech Stack for 2025

Article

Digital Experience

Your DX Stack Needs a Makeover: Here’s How to Get It Right

Article

Digital Experience

6 Ways Generative AI Is Changing Content Management

Article

Digital Experience

Content Management’s Midlife Crisis

Article

Digital Experience

The Unindicted Co-Conspirator in the CMS Industry’s Malaise

Article

Digital Experience

Emerging Trends Shaping the Future of Digital Experience Platforms (DXPs)

Article

Digital Experience

Using Journey Orchestration & Experience Management in Tandem

Article

Customer Experience

How to Define an Omnichannel Customer Experience

Article

Digital Experience

AI Entered the Digital Experience Stack in 2025. Reality Followed.

Featured Research

Featured research

How to Make Every Customer Feel Like the Favorite

AI-powered personalization for marketers who know one-size-fits-all doesn’t drive results

Featured research

Why Self-Service Keeps Falling Short

What CX teams are missing, what customers expect and how to close the gap without driving up tickets

Featured research

Your AI Readiness Starts With the Right Checklist

A practical way to prep your team, clean your data and launch CX AI without the missteps that sink 95% of pilots

Featured research

Your Guide to Understanding Headless CMS

A practical look at how headless and composable content platforms help teams work faster and deliver stronger digital experiences at scale

Featured research

10 Must-Haves for Your Next CMS

A practical guide to finding a content platform that moves faster, scales smoothly and keeps your teams in sync

Featured research

7 Ways Your Metrics Are Wrecking Customer Experience

Stop measuring what’s easy and start measuring what matters. This guide shows you where your KPIs are working against you—and what to track instead

Featured research

How to Outsmart the AI Bot Boom

A practical framework for keeping your healthcare site secure, performant and visible, even as AI traffic explodes

Featured research

On-Demand Webinar

How to Build Trust and Keep Patients Coming Back

Hear how Twilio and Forrester are helping healthcare teams design AI that feels human—and earns loyalty.

Featured research

On-Demand Webinar

AI in Healthcare: Less Manual Work, More Human Care

Learn how healthcare teams are using AI to lighten workloads, strengthen patient connections and scale care with empathy.

Featured research

How to Turn Data, AI and Empathy Into 1:1 CX

A practical guide to transforming customer experience through real-time insights, intelligent orchestration and a little human understanding

Featured research

2026 CX Trends Guide: Top 10 Insights for Smarter Strategy

Smarter service. Faster outcomes. Happier customers. NiCE breaks down the future of CX in one guide.

Featured research

Research Report

The CX Gap Is Real — AI Can Help Close It

78% of companies think they’ve improved CX. Only 31% of customers agree. This report shows what to do about it.

Latest Articles

Article

Digital Experience

Bloomreach Launches Loomi Connect for ChatGPT

Article

Digital Experience

10 Silent Website Bottlenecks Dragging Down Page Speed

Article

Digital Experience

The Top CES 2026 Highlights — and the CX Shift Hiding in Plain Sight

Article

Digital Experience

4 Ways AI Breaks Marketing Trust — and What Comes Next for 2026

Article

Digital Experience

What 2025 Revealed About AI Readiness Across Marketing and CX

Article

Digital Experience

Why Marketing and CX Need Fewer Dashboards and Better Decisions

Latest Articles

Article

Digital Experience

Bloomreach Launches Loomi Connect for ChatGPT

Article

Digital Experience

10 Silent Website Bottlenecks Dragging Down Page Speed

Article

Digital Experience

The Top CES 2026 Highlights — and the CX Shift Hiding in Plain Sight

Article

Digital Experience

4 Ways AI Breaks Marketing Trust — and What Comes Next for 2026

Article

Digital Experience

What 2025 Revealed About AI Readiness Across Marketing and CX

Article

Digital Experience

Why Marketing and CX Need Fewer Dashboards and Better Decisions

Latest Articles

Article

Digital Experience

Bloomreach Launches Loomi Connect for ChatGPT

Article

Digital Experience

10 Silent Website Bottlenecks Dragging Down Page Speed

Article

Digital Experience

The Top CES 2026 Highlights — and the CX Shift Hiding in Plain Sight

Article

Digital Experience

4 Ways AI Breaks Marketing Trust — and What Comes Next for 2026

Article

Digital Experience

What 2025 Revealed About AI Readiness Across Marketing and CX

Article

Digital Experience

Why Marketing and CX Need Fewer Dashboards and Better Decisions

People Covering Digital Experience Platform Insights & Best Practices

Dom Nicastro is an award-winning journalist, editor and media personality with over 25 years of experience covering sports, consumer trends,...

Dom Nicastro Dom Nicastro is an award-winning journalist, editor and media personality with over 25 years of experience covering sports, consumer trends,...

Ryan Bennett is the co-founder of San Francisco-based digital experience agency, Cylogy, Inc, where he focuses on next generation digital...

Ryan Bennett Ryan Bennett is the co-founder of San Francisco-based digital experience agency, Cylogy, Inc, where he focuses on next generation digital...

Kaya Ismail is a business software journalist and commentator with years of experience in the CMS industry. He is also...

Kaya Ismail Kaya Ismail is a business software journalist and commentator with years of experience in the CMS industry. He is also...

Michelle Hawley is a writer, editor and content strategist based in Pennsylvania. She currently serves as Editorial Director at Simpler Media...

Michelle Hawley Michelle Hawley is a writer, editor and content strategist based in Pennsylvania. She currently serves as Editorial Director at Simpler Media...

Luis is a professional who specializes in applying digital technologies to improve businesses. He currently serves as a tech executive...

Luis Fernandez Luis is a professional who specializes in applying digital technologies to improve businesses. He currently serves as a tech executive...

Scott Clark is a Columbus, Ohio-based journalist, and writes about topics including customer experience, employee experience, artificial intelligence, social media...

Scott Clark Scott Clark is a Columbus, Ohio-based journalist, and writes about topics including customer experience, employee experience, artificial intelligence, social media...