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Digital Marketing
Adobe: IBM's Silverpop Deal Could Trigger 'Nightmare'
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Digital Marketing
Adobe CMO: Put People and Process Before Technology
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Marketing Automation
Finding Revenue in the Marketing Automation Minefield
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Digital Marketing
It's Official: Forrester Says Campaign Marketing Is Dead
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Digital Marketing
In Latest Marketing Acquisition, IBM Scoops Up Silverpop
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Digital Marketing
Making the Most of Dynamic Tag Managers
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Digital Marketing
Microsoft 'Can't Fail' in Marketing
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Digital Marketing
3 Lessons from Marketo #mktgnation2014
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Digital Marketing
Apps: the 'Next Wave' of Digital Marketing #mktgnation14
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Digital Marketing
There are Dangers Ahead for Digital Marketers
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Customer Experience
Making Marketing Campaigns Relevant to Millennials
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Customer Experience
CMO: The C-Suite's Enigmatic Executive
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Customer Experience
If You Want Real Time Marketing ROI, Know Your Buyer
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Digital Marketing
Ensighten to Acquire TagMan
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Analytics
The Right Data Can Sweeten Returns on Ad Investments
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Analytics
Data Wonks Swap Tips at Analytics Conference
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Customer Experience
Adobe Adds E-Commerce Option with Elastic Path Integration
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Digital Marketing
Adobe Campaign Update Due by Late Summer
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Digital Marketing
RadiumOne CMO Eric Bader: Focus on Customer Relationships
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Customer Experience
CMO Survey: Marketing Analytics are a Waste of Money
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Customer Experience
It's Easier than Ever for Your Customers to Ignore You
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Customer Experience
How to Make Your Customers Love You This Valentine's Day
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Mobile Enterprise
5 Tech Trends You Need to Know Right Now
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Internet of Things
The Salvation for Snack Attacks: Smart Vending Machines
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Digital Marketing
Why Agility is the New Marketing Mandate
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Customer Experience
Personalizing Customer Experience with Big Data
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Customer Experience
Adobe Connects Neolane Technology to Experience Manager