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Marketing & CX Leadership

CMSWire's Marketing & Customer Experience Leadership channel is the go-to hub for actionable research, editorial and opinion for CMOs, aspiring CMOs and today's customer experience innovators. Our dedicated editorial and research teams focus on bringing you the data and information you need to navigate today's complex customer, organizational and technical landscapes. We've got you covered.

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The Overlooked Owned Channel Sitting in Every Inbox
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How to Win a CMSWire IMPACT Award. Inside the Application Playbook
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Customers line up at a busy deli counter beneath retro signage reading “Catering for All Occasions,” as servers take sandwich orders behind the counter in a black-and-white photo.
What Is Customer Experience (CX) and Why Does It Matter Today?
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A small golden puppy eats from a white food bowl labeled “FOOD” with paw prints, standing on a light wooden floor in a bright home setting.
Culture Eats Strategy, But CMOs Decide What’s on the Menu
A healthcare professional gently holding a patient’s hand in a comforting gesture, symbolizing compassion and trust in medical care.
How WellSpan Humanizes Healthcare Through Digital Experience
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Some Consumers Find Zero Benefit With AI in Customer Service
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Untrained Customer Service Agent? Nope. Untrained AI? Nope.
A red wooden figure stands on a red bridge connecting two stacks of wooden blocks, linking a line of neutral-colored figures to the other side — symbolizing leadership, connection and bridging gaps in decision-making.
Social Proof and the Confidence Gap: What CX Leaders Can Learn From B2B Buyers
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Your Boss Needs a New CX ROI Language: The Customer Asset Model
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Articles Tagged "Mobile Commerce"

Feature
Article
Ecommerce
The Increasing Importance of Mobile-First Ecommerce
Editorial
Article
Digital Marketing
Master Marketing Basics Before Taking On Emerging Tech
Editorial
Article
Digital Experience
4 Digital Ad Inflection Points Marketers Can't Ignore
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Mobile Enterprise
It's Becoming a Mobile Only World - So Wake Up Retailers
Editorial
Article
Customer Experience
Mobile Experience: If You're Not Testing, You're Not Trying
Feature
Article
Customer Experience
Why Apple Pay Will Boost Mobile Payments
Feature
Article
Customer Experience
Is Your Customer Experience Ready for the Holidays? [Infographic]
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Article
Customer Experience
Facebook to Launch Mobile Payments System
Feature
Article
Customer Experience
Small Businesses Missing Out on Big Mobile Opportunity
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Article
Customer Experience
It's An App World for E-commerce and Online Shopping
Feature
Article
Customer Experience
Mobile Commerce Market Shows Continued Growth, No Consensus on Mobile Payment Methods
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Article
Customer Experience
Siteworx Survey Says Fast, Simplified Sites Key to Mobile Marketing Success
Feature
Article
Customer Experience
The Future of Mobile Shopping
Feature
Article
Enterprise 2.0
Mobile Enterprise: 5 Benefits Of Mobile, An Increase in Mobile Commerce
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Article
Web Publishing
Web Publishing Roll-up: Advertising on Portals, Twitter Tags as Newspapers
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Article
Web CMS
Mobile Strategy is Key: More Than 50% of Internet Shoppers Went Mobile in 2009
About CMSWire

For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of digital customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, is home for AI practitioners and forward thinking leaders focused on the business of enterprise AI.

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About CMSWire

For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of digital customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, is home for AI practitioners and forward thinking leaders focused on the business of enterprise AI.

Join the Community
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