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Customer Experience

CMSWire's customer experience (CX) channel gathers the latest customer experience editorial, opinion, research and analysis informing today's CX leadership, strategy, measurement frameworks and CX software decisions.

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Smartphone displaying the HubSpot logo against an orange background with a large blurred HubSpot emblem behind it.
HubSpot Debuts Agent Hub to Unify AI Agents
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News Analysis
Close-up of an illuminated Uber logo mounted on a black interior wall inside an office building. Glass windows, modern lighting and architectural details are visible in the background, highlighting the company's corporate workspace.
Uber Joins Growing List of Companies Blaming AI for Customer Service Cuts
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Sponsored Article
A weathered wooden barn with its roof and walls partially collapsed leans dramatically toward the ground in a grassy field. The aging structure shows broken boards, missing siding and open window gaps beneath a sky filled with thick gray clouds, illustrating severe structural deterioration and neglect.
From Content Collapse to Intelligent Digital Experiences
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European Union flags fly outside the European Commission headquarters in Brussels, Belgium, with the commission's blue banner displayed prominently on the building beneath a partly cloudy sky.
Is Regulatory Compliance Actually Hurting Your Customer Experience?
In an image generated by AI, a white plastic fork and plastic knife with cartoon-like strained expressions struggle unsuccessfully to cut through a thick grilled steak on a white plate, symbolizing an inadequate tool attempting a difficult task.
Your Contact Center Cannot Fix Your Customer Experience Problem
A toy robot leans against a miniature shopping cart filled with stacked cardboard shipping boxes on a bright yellow background, symbolizing AI, automation and ecommerce fulfillment.
Why Conversion Metrics Can't Prove Your AI Checkout Actually Worked
A person wearing a mustard-yellow sweater sits at a small white table holding a smartphone displaying the TikTok app logo on its screen. An open notebook rests on the table in the background, while the user's face is partially out of focus as they tap the phone.
Is Your Brand's AI Content Ready for TikTok's New Labeling System?
A hand pulls a wooden block from the base of a Jenga-style tower, causing the upper section of stacked blocks to tilt and topple sideways as several loose blocks lie scattered on the white surface below.
Why Your CX Stack Is Failing Despite Record Martech Spend
A young child stands facing away from the camera in a golden wheat field at sunset, arms outstretched wide to either side in a pose of openness or triumph. The setting sun glows brightly just behind the child's head, casting a warm lens flare across the frame, while blurred trees line the horizon in the soft evening light.
The Quarterly Belief Audit CX and Contact Center Leaders Should Steal
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Articles Tagged "Andy Pemberton"

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About CMSWire

For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, covers employee experience news and digital workplace news and gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, covers enterprise AI news and is home for AI-focused professionals building agentic AI, prompt engineering and enterprise AI skills, and tracking the top AI chip companies.

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How Collaboration Technologies Can Help Improve ProductivityHubSpot Launches First CRM Deep Research Connector to ChatGPTQuantum Metric Launches Felix Agentic Platform GAThe Quarterly Belief Audit CX and Contact Center Leaders Should StealIs Your Brand's AI Content Ready for TikTok's New Labeling System?5 Vendor Governance Lessons From HubSpot's Customer Data Enrichment Reversal
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About CMSWire

For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, covers employee experience news and digital workplace news and gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, covers enterprise AI news and is home for AI-focused professionals building agentic AI, prompt engineering and enterprise AI skills, and tracking the top AI chip companies.

Join the Community
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