Articles
Tag: cxo
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What CX Professionals Can Teach the Federal Government — And Vice Versa
The US federal government has updated its CX framework. The question now is: Can CX professionals learn from it?
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4 Emerging Job Roles in Marketing and Digital Experience
What do you get when you combine the "Age of the Customer" with a deluge of data? A new generation of jobs with salaries you can bank on.
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Let Your Customers Optimize Your Website for You
Brands that regard their websites as a primary revenue source have three very distinct priorities: give customers an optimal experience, create loyalty and convert potentially passive browsers into active buyers.
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Vivisimo Makes Customer Service 'High-Touch' Opportunity
With the promise of moving customer service from a nagging cost center to a "high-touch" opportunity for the enterprise, Vivisimo launched its CXO Mobile, an on-the-go solution that looks to optimize the customer service (CS) experience for the enterprise.
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Customer Experience Optimization: A Custom Website for Every Customer
A truly personalized online customer experience -- what essentially amounts to a custom website for every customer -- has been the Holy Grail of Marketing for over a decade.
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