Articles
Tag: data analytics
-
How Data Analytics Are Gaining Ground During COVID-19
With customers engaging in new ways, many workers remaining at home and supply chains disrupted, data analytics have never been so important.
Continue reading...
-
How Google Analytics Annotations Helps Keep Remote Teams on Track
Maintaining a journal like the one in Google Analytics annotations can help align remote analysts, managers and technical personnel.
Continue reading...
-
How R Markdown Helps Marketers Collaborate on Data
Markdown is a document structure that generates reports containing computing code, graphs and associated text in a user-friendly interface.
Continue reading...
-
The Skills Your Customer Experience Team Needs to Succeed
CX teams should be composed of members from across the organization, who bring a wide variety of skills.
Continue reading...
-
Don't Get Trapped by Data When Designing Your Brand Experience
Data is a fantastic tool, but algorithms don’t have the intuition to understand how your overall brand experience affects human emotions.
Continue reading...
-
Why Business Intelligence Has a Role in the World of AI
Business intelligence has been around for awhile. AI, however, looks set to take its place. But will it? In data driven enterprises, there is a role for both.
Continue reading...
-
Is Your Company Data-Driven or Data-Informed?
The differences between being data driven and data informed and why sometimes it pays to use one or the other.
Continue reading...
-
How to Set Your Brand Apart Through Customer Experience
Harnessing an integrated, data-driven strategy to stand out in a crowded field.
Continue reading...
-
Help! I Don’t Have the Data I Need
Sometimes you don't have the data to answer a specific business question. Here are a few ways to work around the problem.
Continue reading...
-
Google Data Studio Updates Calculated Fields to Improve Data Exploration
Calculated Fields in Google Data Studio show the importance of features that simplify data exploration and visualization.
Continue reading...
-
How Marketers Can Get Started With Time Series Data in R Programming
Time series is one way to explore data in R programming, providing potential insights into future trends or possible new directions.
Continue reading...
-
How to Build a Successful Data Analytics Team
Common data roles explained.
Continue reading...
-
5 Communication Skills Every Data Scientist Needs
We catch up with data experts who suggest ways for data scientists to communicate with data citizens.
Continue reading...
-
The Customer Voice: Bringing Value to Online Data
To effectively use the massive amount of consumer data available via social media, companies need to be able to filter, capture and analyze actionable data.
Continue reading...
