Articles

Tag: dx summit 2017

  • How Do You Master Digital Customer Experience Leadership?

    How Do You Master Digital Customer Experience Leadership?

    By now, you know the imperative to master digital customer experience.  Analysts and leaders in the space agree: customer experience is the key battleground.  But if the commitment is purely a "marketing thing," or an "IT initiative," that's where organizations will most likely be left behind.

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  • Where Analytics Fit in Your Digital Experience Strategy

    Where Analytics Fit in Your Digital Experience Strategy

    We live at a time when customers are increasingly powerful — and fickle. As a result, tracking customer journeys, taking insights from those journeys and developing digital experiences to continue customer engagement has become even more complex.

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  • Sheryl Kingstone: Commerce Success Depends on Contextual Relevance

    Sheryl Kingstone: Commerce Success Depends on Contextual Relevance

    For Sheryl Kingstone, improving customer experience (CX) and the rise of digital commerce have been central drivers for her career.  Early on, Kingstone spent time implementing CX software as a marketer at companies including CompuServe, DataMirror and Praxis.

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  • Calling All Digital Experience Poets

    Calling All Digital Experience Poets

    On Aug. 18, the US observed Bad Poetry Day. Yes, there is a day devoted to the art of writing bad verse. To celebrate, DX Summit is hosting its second annual DX Poetry Contest. If you’ve been waiting for the opportunity to flex your creative muscles, now is the

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  • Save the Date — CMSWire's DX Summit 2017

    Save the Date — CMSWire's DX Summit 2017

    Chicago has inspired novelists, movie directors, politicians and innovators. It's also inspired the team at CMSWire — which is why we are returning once again to the Windy City this November to share the latest strategies, technologies, practices and case studies in digital customer experience at our third annual DX Summit (#DXS17).

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