Articles
Tag: dxm
-
The Smartphone and the Coronavirus
We are not simply living beyond our own means, we are living beyond the Earth’s means.
Continue reading...
-
34 Headless CMS That Should Be On Your Radar
The headless CMS trend shows no signs of slowing. On the contrary, more brands are looking to headless to broaden their omnichannel customer experience.
Continue reading...
-
Acquia Updates Cohesion, Cognizant Acquires Lev, More News
Acquia updates its Cohesion Drupal site building tool, Openprise debuts its new CDP solution and more news from the customer experience world.
Continue reading...
-
How CMOs Are Leading Through the COVID-19 Crisis
CMOs already have a challenging enough role, but their roles as marketing leaders have dramatically shifted due to COVID-19.
Continue reading...
-
Who Should Lead Customer Experience Efforts in Your Organization?
Customer experience has become one of the most important differentiators and is paramount for organizations. But who should lead the effort?
Continue reading...
-
Is SEO Empowering Your Content, or Restricting It?
SEO should undoubtedly be a part of your content marketing strategy but it shouldn't be the only factor, great content is still key.
Continue reading...
-
The 4 Foundations of Responsible AI
AI implementations are complex and tricky, and it’s easy to introduce unexpected risks.
Continue reading...
-
Virtual Events in 2009: Then vs. Now
I was a virtual event evangelist in 2009. I was a bit early.
Continue reading...
-
Building Customer Trust: Actions Speak Louder Than Words
As consumers become more skeptical of advertising and the claims that brands make, it’s becoming more challenging for companies to build customer trust.
Continue reading...
-
How to Use Google Trends to Boost Social Media Engagement
Google Trends has a lot of information for marketers. Here's what it is, how to use it effectively, and why it should be a part of your marketing arsenal.
Continue reading...
-
LinkedIn Debuts Conversation Ads, HubSpot Integrates With Jira, More News
HubSpot offers a new integration with Jira, LinkedIn debuts Conversation Ads and more news from the customer experience world.
Continue reading...
-
The Power of AI in ‘Next Best Actions’
Next best actions are strategically important to engagement and the bottom line. Here's how to make sure your company is effectively determining the right ones.
Continue reading...
-
How Bank of America Executes Its Voice of the Customer Program
Bank of America has 66 million customers who interact with the company in person and online. How does it keep in contact with so many clients?
Continue reading...
-
Bringing User Experience Metrics Into DevOps Development
Despite the challenges, it’s in an organization’s best interests to measure and adjust the user experience throughout the entire development lifecycle.
Continue reading...
