Articles
Tag: dxp
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ZoomInfo Acquires Chorus.ai, Amperity CDP Raises $100M & More CX News
ZoomInfo acquires Chorus.ai, Amperity CDP raises $100M, CSG acquires Kitewheel & more customer experience and marketing news.
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What's Behind Sitecore's Avalanche of Acquisitions in 2021?
Sitecore acquired Moosend, a marketing automation tool, its latest in a series of acquisitions that signals a move toward promised SaaS offerings.
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After a Decade of Digital Experience Software Acquisitions, What's Next for Adobe?
Adobe Summit is being held this week, and we've got an analysis of the latest advancements in its digital customer experience software stack.
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What Is a Content Experience Platform?
Aragon Research has debuted a new research software category, and we pursue what's behind it.
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Best-of-Breed Digital Experience Platforms: Case Studies From Jahia, Liferay & Magnolia
Part 2 in our our series that looks into how practitioners are getting the most from their Digital Experience Platforms (DXPs).
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How To Liberate Marketing From Mundane Tasks With AI
In 2021 brands need to be more adaptive and assemble experiences more quickly to meet digital savvy customer’s evolving needs and expectations.
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Why Cloud & Governance Matter When Scaling Digital Experience Platforms
Last year threw everyone some curveballs, including difficulty scaling DXP systems. So what was the problem and how can you avoid it next time? Keep reading...
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Were Digital Experience Platforms Ready for the Digital Onslaught in 2020?
Gartner has revealed in a report that customers of DXP providers reported troubles of usability, scalability and uptime in March of 2020. What's the deal?
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How the Move From Web CMS to DXP Is Fraying Key Social Contracts
Social contracts are beginning to fray in ways that not only challenge traditional stalwarts in the market but also emerging upstarts.
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Exploring the Third-Party Customer Experience App Ecosystem's Growth
Digital customer experience software providers reported significant growth in their third-party application ecosystems in 2020. Where is that growth happening?
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DXP Demo Sound Too Good to Be True? Then It Probably Is
Demoware is software designed almost entirely for demonstration purposes. Sadly, what you see in the demo is rarely what you get.
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Why Should IT Care About Customer Experience?
CX encompasses the entirety of a customer’s interaction with your business. Serving the entire customer journey needs to be a priority for IT teams as a result.
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6 Insights Into Episerver's Acquisition of Optimizely
What was the motivation behind Episerver's acquisition of Optimizely? We look into several potential reasons and impact of this acquisition.
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Curiouser and Curiouser – Drawing the Line Between DXP and CDP
How do we set the boundaries between digital experience platforms and customer data platforms?
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