Articles
Tag: email marketing
-
6 Best Practices That Will Improve Your Digital Marketing Strategy
It doesn’t matter how great your product or service is, if you can’t market it to the right people, nobody will use it, making a solid marketing strategy a must
Continue reading...
-
Opening Up the Email Marketing Engine to Artificial Intelligence
The artificial intelligence use case for email marketing is gaining steam. How are marketers putting it to use?
Continue reading...
-
How to Navigate Blind Spots in Marketing Campaigns
We marketers cruise along in campaigns, not knowing whether there’s safety or danger just around the corner. Here's how to address those blind spots.
Continue reading...
-
7 Tips To Help Improve Your Email Subject Lines
Subject lines are the first thing recipients see in their inbox. They need to grab the readers' attention and make them want more.
Continue reading...
-
Klaviyo Raises $320 Million in Series D Funding
Klaviyo, a customer data and marketing automation platform, has announced that it has raised a $320 million Series D round of funding.
Continue reading...
-
Talkdesk Deepens Microsoft Integrations, Adobe Summit Announcements & More News
In this week’s CX newsbyte, Microsoft and Talkdesk deepens contact center integration, Adobe shares announcements from Adobe Summit and more.
Continue reading...
-
4 Tips To Help Marketers Battle Against Consumer's Digital Fatigue
Consumers are starting to feel the effects of too much screen time. What do marketers need to change to combat this digital fatigue?
Continue reading...
-
CX Decoded Podcast: Overcoming Marketing Bad Habits
In our latest edition of CX Decoded, we catch up with Liz Miller and Nicole France of Constellation about marketing bad behaviors.
Continue reading...
-
Ensuring Cultural Sensitivity in Your Marketing and Advertising
Digital marketing has brought more effective communication with customers, but it's also brought a new set of challenges, cultural sensitivity in advertising.
Continue reading...
-
Will BIMI Improve the Security and Deliverability of Your Email Marketing?
This is a relatively new standard and not every email marketing tool has adopted it. Here we explore why marketers should care about BIMI in 2021.
Continue reading...
-
5 Marketing Techniques to Dump
Five older marketing techniques that companies should jettison if they haven’t already.
Continue reading...
-
What CEOs Will Expect From Their CMOs in 2021
Now's the time for many CEOs and business owners to focus on how to restart, or jumpstart, their revenue and growth engines. Here's how CMOs can help.
Continue reading...
-
The Reasons Behind Klaviyo's Recent $4.2B Valuation
We met with marketing execs to understand the reasons behind Klaviyo’s Series C funding and valuation, as well as the resurging need for good customer data.
Continue reading...
-
How to Increase Customer Engagement Through Interactive Quizzes
To uncover more about how quizzes can increase engagement, we spoke to marketing leaders to understand the impact of this type of interactive content marketing.
Continue reading...
