Articles
Tag: empathy
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How to Humanize B2B Marketing to Build a Better Relationship with Customers
There’s a piece to B2B marketing that isn’t always quite as highlighted — the fact that you are still marketing to people.
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Empathy and Communication in the Time of Coronavirus: What Organizations Can Learn
Showing empathy during a crisis is simply the right thing for companies to do — that should be obvious.
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Can We Create Empathy in Others?
It's important to empathize with someone else's experience. But I don't think that's sufficient to be able to make real changes in their experience.
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Mental Strain of Delivering Excellent Service
Empathy should never trump evidence. We need much more logical, evidence-based thinking.
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Use Design Thinking to Put Yourself in Your Customers' Shoes
Why you need to put yourself in your customer’s shoes to understand the experiences they have with your organization.
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Humility: Developing an Old Skill for a New Age
It is impossible to have all the answers today, so listening and being open to new ideas will be key skills moving ahead.
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5 Customer Experience Trends to Watch
These five customer experience trends will shape the rest of 2018 and beyond.
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How to Walk the Empathy Talk
Veteran business software vendors like SAP are now keen to talk up the empathy they have for their customers — and that comes as no surprise.
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How Machines Can Make You More Human & Improve Workplace Communication
Empathy is important — and few people would argue the point. Decades of research have shown empathic communicators are more likely to have satisfying interactions and achieve their interactional goals, such as selling their products, delivering a better service experience or helping their patients.
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Why Chatbots Can't Replace Empathy
Voice assistants are breaking out of the phone. From Google to Amazon to Apple, software giants are integrating voice commands, search and a whole lot of data to makes their digital voices not just smarter, but more human. The promise of voice-activated AI is exciting, but in entirely digitizing
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What Consumers Expect From Companies on Social Media
No matter how seasoned a social media user you may be, there is still a certain level of glee that you feel after receiving a direct reply from a company about a comment, compliment or complaint posted online.
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