Articles
Tag: ethics
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Is Data Ethics an Oxymoron? Customers Don't Think So
Attention C-Suite: If you make only one New Year’s resolution, make it this: use personal data intelligently, transparently and ethically.
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3 Modern Marketing Ethics Traps to Avoid
Pitfalls marketing leaders should monitor carefully in both their teams and themselves to ensure they stay on the ethical high road.
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2018 in Review: A Year of Technology Reckonings
2018 is when yesterday’s altruistic internet billionaires were unmasked for what they really are: tenacious rivals in a highly-competitive & lucrative business.
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The Dark Side of Simplicity
Stripping away complexity is great. But making it simple just so as people will spend more and more of their time and money is unethical.
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Establishing AI Ethics in Marketing
An exploration of the importantance of establishing ethics in artificial intelligence and marketing.
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Data-Privacy Regulations: Marketing Symptom, Setback and Solution
Data-privacy regulations present the best solution to marketing's 'insatiable hunger for personal data.'
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Ethical Data Practices in a Chaotic, Complex World
Businesses need data to inform their decisions. Individuals who provide their data need reassurances it won't be abused. So how can we engender trust?
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The Next Frontier for IT: AI Ethics
The IT industry has been lagging in examining questions of ethics in technology. That has to change.
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Technology Addiction's Impact Grows, Both In and Out of the Workplace
Dr. Paul Root Wolpe discusses the impact and implications of social technologies on our work and private lives.
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6 Considerations For Marketers Working With Facebook
In light of Facebook's recent data woes, we caught up with experts who offer these considerations for those marketers working with Facebook and other platforms.
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Marketers, Data Collection and the E-Word: Ethics
Collection of customer data has brought marketers to a turning point: do you stand on the side of exploitation or relationship building?
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Artificial Intelligence Threats and Promises
Artificial intelligence (AI) might evolve to the point where humans are no longer in control. Facebook was recently forced to shut down an experiment after two artificial intelligence programs began chatting to each other in their own language.
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Exploring the Ethical and Social Implications of AI
"We built AI to make our lives better," said Shannon Vallor, technology ethicist and professor in the Department of Philosophy at Santa Clara University, but using these systems without careful consideration can have "consequences we didn't expect.
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Let's Move the Needle on Agile, AI, Web CMS and More
Promises made at the beginning of a new year are usually forgotten by the end of the first quarter. Case in point: Businesses spend inordinate amounts of time developing yearly strategic plans with somewhat squishy outcomes.
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