Articles
Over the last year-and-a-half, marketers have rapidly adopted new workflows, picked up and honed new skills, and braved time-crunches like never before.
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By taking steps to avoid common personalization mistakes, companies can turn bland, cookie-cutter interactions into experiences their customers will love.
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Sales people can be annoying, especially when they're pushy, won't take no for an answer or simply don't listen.
But at the National Retail Federation's 105th convention and expo in New York City this week, vendors offered options to change that — and even to help retailers create meaningful new
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If you’ve followed the big data hype long enough, you know that every year -- since 2011 -- was supposed to be big data’s big year. And that at the end of every year since, the pundits have said “It didn’t happen this year. Next year will be big data’s
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The Internet of Things is affecting pretty much everything at the 2014 International CES taking place in Las Vegas. Cars are in the vanguard of this change, as various players try to get their services inside more vehicles, and inside the mind and wallet of the driver.
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Whatever business you're involved in, an all-connected, always-on world of devices seems destined to affect your marketing or online strategy in some way.
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We’ve all heard about the Internet of things. We know you can use Nest to control your thermostat from your iPhone, so if you forgot to turn the heat down when you left for work you can do it from the office.
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For San Francisco 49ers football fans like Mary Shank Rockman, Super Bowl XLVII was a loss. A 34-31 loss to the Baltimore Ravens, to be exact. For the digital marketers at Oreo, it was a victory -- no matter who won the football game.
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Start off Summer with a new gig -- we've got a shopping list of hot jobs for you to browse. Our featured jobs list is a great collection of opportunities spanning specialties and continents. Here's who's hiring this week (and if you're hiring, post your open jobs here). Business/Executive
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In yesterday's article, “The Evolution of SharePoint Project Governance: Lessons Learned,” we explored the differences between SharePoint governance of the past and today’s holistic view of SharePoint governance as it relates to organizational goals and business needs.
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