Articles

Tag: john price

  • under the milky way

    Setting the Stage for DAM Innovation

    Where does DAM innovation come from? Like human relationships, it’s complicated. People change, great plans go awry, the new becomes old.  All the pieces for game-changing innovation in DAM are there. Customers, users, service providers and vendors all contribute to the foundation for innovation in the DAM market.

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  • Experience Matters in Omnichannel Commerce

    Experience matters in omnichannel commerce -- both the customer experience and the software ecosystem that supports a buyer’s journey from initial discovery to customer advocate. Just as shoppers see products on display in physical stores, digital experiences have to provide relevant content and compelling interactions to convert browsing to buying.

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  • Finding Our Way with Digital Asset Management

    In one sense DAM is all over the map. There are subway style route maps to help you find your way and any number of “journeys” (or at least the “5 Best Ways …”) leading to that digital asset management / customer experience nirvana.

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  • DAM Irony and the Evolving Ecosystem

    Back in the early days of Digital Asset Management, one of the major benefits touted was the advantage of all your digital assets in a single place. The ability to collect, manage and organize digital media in a single repository was huge.

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