Articles
Tag: rasmus skjoldan
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DXP Demo Sound Too Good to Be True? Then It Probably Is
Demoware is software designed almost entirely for demonstration purposes. Sadly, what you see in the demo is rarely what you get.
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Modular Marketing Tech: Why Great Marketing Needs Room to Experiment
Many large marketing platforms make the mistake of forcing people into their own, predefined user experience patterns. There's a better way.
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Has the Suite DXP Dream Failed? The Case for Modular Digital Experience Platforms
The dream for suite DXPs was to reduce complexity, but the reality is these bundles grow more complex with every new acquisition.
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The Next Step for Enterprise UX: Cross-Application Usability
We've come a long way when it comes to enterprise user experience — but not far enough.
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The Rocky Path to Personalization
A look at some of the emerging trends in personalization.
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The Digital Fairy and the GDPR Giant
Put the individual at the heart of the journey, show them you value their privacy and personal data and you might just come out ahead post-GDPR
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Digital Leaders: Build Bridges Between Marketing and Development
Technology isn’t a silver bullet. But it can help deliver better projects by building bridges across disparate teams.
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