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Peggy Chen

Contributing Author
Peggy Chen avatar
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San Francisco
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Digital Marketing, Customer Experience
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As CMO at SDL, Peggy is responsible for driving global go-to-market strategy for SDL’s Global Content Technology portfolio of solutions.

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Peggy’s Recent Articles

Editorial
Article
Digital Marketing
If You Want Your Customer's Data, You Better Provide Valuable Content
Editorial
Article
Digital Experience
Mobile, AI and IoT: Old Buzzwords Are New Again in 2018
Editorial
Article
Digital Experience
Fuel Global Customer Experiences with Automation and Machine Learning
Editorial
Article
Customer Experience
Global Customer Experience Requires a Local Touch
Editorial
Article
Marketing Automation
Does Your Marketing Automation Serve Up Sawdust or Steak?
Editorial
Article
Customer Experience
Online, Offline - Who Cares? Present One Brand Experience