Bright Interactive is a provider of websites, web applications and intranets for a wide range of clients.
- HQ Location
- United Kingdom
- Year Founded
Products by Bright Interactive
As ecommerce keeps on growing and customers keep on evolving, the importance of triggered marketing (aka real-time marketing) is at an all-time high. I recently wrote about the need to combine both real-time and batch customer data in order to maximize the value of this marketing strategy. Conti...Read more
The pandemic is testing our workplaces in many ways. Continue reading...
Ajay Sampat has been fascinated by product development, growth engineering and digital experience since his university and graduate school days. During those years, first at Ohio State and then at Santa Clara University, Sampat developed a deep interest in the ways computers interacted with eac...Read more
This is a critical time for brands worldwide. We no longer live in an era where customer data on its own can produce a great impact for companies. It's not enough to survey customers and then decide for them what they want. Continue reading...
Recent research released suggests that many organizations are not fully satisfied with the performance and output of their data management and data warehousing initiatives. Published by San Mateo, Calif.-based SnapLogic, which develops a Platform-as-a-Service (PaaS) platform for integrating clou...Read more