ICYMI: Why IBM Sold Lotus to HCL, Digital Workplace Disruptions, More

Earlier this month, IBM announced it was shedding many of its legacy software platforms in a deal with HCL valued at $1.8 billion. The transaction is expected to close by mid-2019, with a potential market worth more than $50 billion. What does this step mean for IBM's future? Find out in our top article of the week below. Read more with our top articles, resources and events from this week.

Quick, give me the headlines:

• Why Did IBM Sell Lotus and Other Software Products to HCL?
  By David Roe | Dec 19, 2018
  IBM and HCL made a deal worth $1.8 billion expected to close mid-2019. What products will this include?
• What Will Disrupt the 2019 Digital Workplace?
  By Dom Nicastro | Dec 17, 2018
  Digital workplace experts weigh in.
• 'Applied Artificial Intelligence: A Handbook for Business Leaders': A Must-Read for Digital Professionals
  By Erik Hartman | Dec 17, 2018
  Why a book on AI? The hype isn’t going away anytime soon.
• 7 Interesting Content Marketing Trends to Look Out for in 2019
  By Kaya Ismail | Dec 20, 2018
  Access to more data, increase in reliance on AI and machine learning and focus on omnichannel content delivery to name a few.
• How to Convince Your IT Team to Continually Improve Office 365
  By Asif Rehmani | Dec 18, 2018
  In case the “pretty please with a cherry on top” line doesn’t work.
• The Marketing Technologist: A Superhero and Agent of Change
  By Anita Brearton | Dec 17, 2018
  “My experience with this community has been extraordinary: every marketing technologist I’ve met and dealt with has been kind, generous, willing to collaborate, and more than happy to share their experience and advice with industry colleagues.”
• SharePoint Page Management Released, Nintex Improves Workflows, and More News
  By David Roe | Dec 17, 2018
  New features and more.
• What Collaboration Will Look Like in 2019
  By David Coleman | Dec 19, 2018
  Expect to see collaboration from the outside-in and more horsepower for natural language processing (NLP).
• 7 Trends That Will Impact Analytics in 2019
  By Pierre DeBois | Dec 20, 2018
  A lot of your data will defer to your customer’s trust or distrust in your brand.
• Marketing Automation, Beyond the First Hello 
  By Phil Britt | Dec 18, 2018
  How to make marketing efforts easier and more impactful.

Featured Events

• January 6 — Affiliate Summit Marketing Conference Las Vegas 2019
• January 15 — Customer Contact Week Nashville 2019
• January 16 — [CMSWire Webinar] How IT Leaders and Teams Can Win Big in 2019
• January 26 — OPEX Week: Business Transformation World Summit Orlando 2019
• June 19 — Digital Workplace Experience Chicago 2019

Top Resources

• The 4 C’s of Cloud Content Management
• How Media Companies Can Survive in the Every Channel Paradigm
• Gartner: How to Select the Intranet Foundation for Your Digital Workplace
• 5 Ways to Unleash the Power of Voice Data
• Gartner Report: State of SDN