Articles
Tag: customer experience
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Stop the Feud Between Business Users and IT — It Makes for Better Personalization
Business users and IT should be united in their efforts to achieve common business goals, yet all too often, they butt heads.
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200-Plus Companies Unite Against CRM, Adobe WCM Goes Cloud Native, More News
More than 200 companies sign a "declaration" against CRM, Adobe updates AEM for Cloud Native Deployment, Elastic Path acquires Moltin, and more CX news.
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8 Tips for Cutting Through the Customer Data Platform Hype
With advice from the experts, we offer tips for breaking through the customer data platform (CDP) hype.
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Designing for Every Stage of the Customer Journey
Design plays a dynamic role throughout the customer journey. By adapting your approach to design to different stages, you can enrich the customer experience.
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Where Voice Experiences Fit in Customer Service
Companies looking to provide better CX are turning to voice solutions to offer quicker and better service customers call a contact center.
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Why Marketers Should Be Leaders With Customer Data Privacy
It's time for marketers to take charge of protecting prospect and customer data. Here are some ways to get started.
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The Chief Insights Officer: It’s About Way More Than Data
Data only gets you so far, especially if it's seen as a proxy for customer understanding. Building customer empathy is the way to win today.
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Why Does so Much Software Suck?
We have too much software and too many features and we’re racing ahead embracing smart speakers, the internet of things and AI.
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Dun & Bradstreet Buys Orb Intelligence, Adobe DX Business Gets New Leader, More News
BlueConic announced latest funding round, Forrester stalwart moves to Oracle, Qualtrics releases Frontline Feedback and more DX news.
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Breathe New Life Into Your B2B Customer Experiences
B2B customer experience has been playing catch up to B2C CX for years. So what separates the laggards from the leaders?
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What Does it Take to Lose a Customer?
Customers are willing to give a company a second chance following a poor experience, but they’ll rarely give it a third.
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Resolutions That Last all Year — for You and Your Customer Service Department
It can be easy to lose steam on resolutions. Unfortunately, customer expectations don’t lose steam, which means your CX needs to be exceptional all year long.
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How the ADA Empowered C-Suite Leaders to Gain Customer Empathy
Catching up with Stephanie Moritz to discuss how the American Dental Association (ADA) helped empower C-Suite leaders to buy into customer experience.
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What Are You Going to Remove Today?
We have a culture that rewards the production of things over everything else. To review, to maintain, to remove — this is all seen as lesser work.
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