Articles
Tag: customer experience
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Acquia Updates Cohesion, Cognizant Acquires Lev, More News
Acquia updates its Cohesion Drupal site building tool, Openprise debuts its new CDP solution and more news from the customer experience world.
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Empathy and Communication in the Time of Coronavirus: What Organizations Can Learn
Showing empathy during a crisis is simply the right thing for companies to do — that should be obvious.
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Calculating Customer Lifetime Value Is Tricky
Attracting and retaining the highest value customers is important, but accurately calculating CLTV is trickier than it may seem.
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Who Should Lead Customer Experience Efforts in Your Organization?
Customer experience has become one of the most important differentiators and is paramount for organizations. But who should lead the effort?
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How to Use Intent Data to Improve Your Customer’s Experience
Often we miss the opportunity to use data to learn about customers after they buy.
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Better Processes = Better Customer Experiences
While many organizations recognize the need to improve processes, the challenge often lies in knowing where exactly to begin.
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Controlling Contact Center Costs the Right Way
Cost-control efforts in the contact center needn't entail across the board cuts, mandated call times or forcing unwilling customers into automated systems.
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Building Customer Trust: Actions Speak Louder Than Words
As consumers become more skeptical of advertising and the claims that brands make, it’s becoming more challenging for companies to build customer trust.
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Our Obsession With Speed Is Killing the Earth
We can use digital to create a so much better and more sustainable world. Let us rise to the challenge of Earth Experience Design.
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LinkedIn Debuts Conversation Ads, HubSpot Integrates With Jira, More News
HubSpot offers a new integration with Jira, LinkedIn debuts Conversation Ads and more news from the customer experience world.
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How Bank of America Executes Its Voice of the Customer Program
Bank of America has 66 million customers who interact with the company in person and online. How does it keep in contact with so many clients?
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Mailchimp Acquires Courier Media, Deep North Raises $27M, More News
Marketing automation provider Mailchimp buys Courier Media, sales CRM provider Pipedrive acquires Mailigen and more in this week's CX news.
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Want to Differentiate Your Customer Experience? Create Value for All Stakeholders
A look at the most critical method of creating CX results that establish short-term credibility and set the stage for long-term ROI: value creation.
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Focus on Customer Experience First and the Metrics Will Follow
Every business wants to keep the cost of acquiring new customers down and the total lifetime value of that customer high. So how can they do it?
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