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Zoom Expands Virtual Agent With Architect & Performance Suite

2 minute read
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New tools let CX teams build AI agents from prompts, measure outcomes and tie pricing to resolved interactions.

The Gist

  • AI agent creation. New tools accelerate and simplify virtual agent deployment.

  • Performance optimization. Agent suite measures and improves CX automation outcomes at scale.

  • CX leader impact. Customer experience teams gain efficiency, consistency and improved personalization across locations.

Zoom Communications on June 22 announced new AI capabilities for Zoom Virtual Agent (ZVA), its conversational AI-powered virtual agent. The additions — Agent Architect and Agent Performance Suite — along with enhancements to the customer context layer across Zoom CX, are designed to help organizations build, deploy and refine AI agents faster, according to company officials.

The release also introduced outcome-based pricing for ZVA and multi-location deployment capabilities. Zoom said the updates aim to help CX teams move past initial AI deployment toward continuous performance optimization and personalized experiences at scale.

"AI has significantly accelerated the CX landscape, and organizations not focused on outcomes fall behind," Chris Morrissey, general manager of Zoom CX, said in a statement. "It's no longer just about deploying it to drive efficiency, but about having the context to drive personalization at scale. But the challenge is eliminating the tradeoff between speed and sophistication, and Zoom CX bridges that gap so teams can personalize better, deliver faster, and drive stronger outcomes."

Table of Contents

Zoom Virtual Agent Feature Breakdown

The announcement spans four areas of new capability for Zoom Virtual Agent.

Capability

Description

Agent Architect

Generates production-ready voice or digital agents from simple prompts

Agent Performance

Simulates scenarios, validates results and provides real-time operational dashboards

Quality Management for ZVA

Applies consistent evaluation standards across AI, human and hybrid interactions

Outcome-Based Pricing

Ties billing to resolved or successfully routed interactions

Multi-Location Deployments

Enables centralized management with local customization across sites

Recent Zoom News

Zoom has been repositioning itself from a video-conferencing platform into a broader agentic AI work platform. Milestones include the June 2025 introduction of agentic AI capabilities to its CX and contact center platform, followed by integration of its Virtual Agent with Zoom Phone in August 2025. At Zoomtopia in September 2025, the company unveiled AI Companion 3.0 running a federated model stack combining Zoom's own LLMs with OpenAI, Anthropic and Nvidia Nemotron. In February, Zoom launched Virtual Agent 3.0 to automate complex, end-to-end customer service workflows.

The AI push is showing up financially. Zoom reported FY2026 revenue of $4.87 billion and guided toward surpassing $5 billion in FY2027. Q1 FY2027 results beat estimates with $1.239 billion in revenue and AI Companion paid users were up 184% year over year.

The December 2025 acquisition of AI hiring platform BrightHire extended Zoom Workplace into the talent lifecycle. At Enterprise Connect in March 2026, Zoom added Custom AI Companion, AI Canvases, deepfake detection and a five-language live voice translator. On June 1, the company launched ZoomMate, its first AI teammate designed to turn conversations into completed work.

GenAI Agents: What the Data Shows

Generative AI agents are producing measurable gains across customer service automation — from resolution rates to operational scale.

Resolution Rates & Containment

AI agents resolve up to 40% of inquiries across chat, email, voice and WhatsApp. Gartner predicted that by 2029, AI will independently handle 80% of routine contact center inquiries.

Handle Time & Throughput

Generative AI-enabled agents drove a 14% increase in issues resolved per hour and a 9% reduction in time per interaction. Autonomous AI systems separately reported 28% faster resolution and 19% higher first-contact resolution rates.

Market Scale

Enterprise conversational AI is projected to grow 192% from $17.05 billion in 2025 to $49.8 billion by 2031. The shift positions contact centers as value centers rather than cost centers, with agents focused on retention and complex relationship work.

Zoom Background

Zoom was founded in 2013 and offers a cloud-native platform for unified communications. The company provides video meetings, team chat, VoIP phone, webinars, events and contact center solutions, serving organizations across healthcare, education, finance and government.

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About the Author
Dom Nicastro

Dom Nicastro is editor-in-chief of CMSWire and an award-winning journalist with a passion for technology, customer experience and marketing. With more than 20 years of experience, he has written for various publications, like the Gloucester Daily Times and Boston Magazine. He has a proven track record of delivering high-quality, informative, and engaging content to his readers. Dom works tirelessly to stay up-to-date with the latest trends in the industry to provide readers with accurate, trustworthy information to help them make informed decisions. Connect with Dom Nicastro:

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