Articles
Tag: digital experience
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Step Away From the Phone: Mobile Addiction Will Probably Get Worse Before It Gets Better
“Out of sight, out of mind” might be just what we need from our mobile devices.
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A Pragmatic View of Predictive Analytics
The customer journey is the best place to start resetting expectations around predictive analytics.
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Great Customer Journeys Begin With the Right Tools
The customer journey should begin with a well-rounded communication strategy.
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How Customer Expectations Are Driving Product Thinking in Some Surprising Places
Customers expect rapid-fire innovation, greater personalization and real-time responsiveness.
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International Ecommerce: What Foreign Customers Expect From Your Online Store
Foreign customers want great customer and user experience too.
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Machine Learning Fragmentation Is Slowing Us Down: There Is a Solution
The pace of machine learning innovation is leading to fragmentation.
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Gartner Names Digital Commerce Leaders, Hootsuite-Facebook Integration and Other News
A look back at the week in customer experience software news.
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The Rocky Path to Personalization
A look at some of the emerging trends in personalization.
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With Customer Experience, Time Is Money
Customers value time so much that they are willing to pay a premium for it.
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5 Marketing Automation Trends in the Forefront of 2018
Marketers spend billions on marketing automation technology each year. We look ahead to see what the remainder of 2018 will hold for marketers.
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The Next Generation of Chatbots: Connected, Intelligent, Capable
Forward-thinking companies are building bots that treat their enterprise communications networks the way consumer bots treat their parent devices.
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Get to Know Your Shoppers the Way Netflix Knows Its Viewers
How many people have to unsubscribe before marketers decide to invest in truly understanding a customer’s preferences?
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What Organizations Need to Look For in an Enterprise Ecommerce System
There are dozens of ecommece systems on the market at the moment. Enterprises, though, need specific functionality to make it as successful online retailers.
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How Thick Data Helps You Build Emotional Connections With Customers
Quantitative data only goes so far. To understand your customer's emotional needs, thick data gets to the source.
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